Day In The Life of A Fashion Blogger

Date: Posted on Category: Family, Living, Outfit Location:
It’s a hard question when people would ask me about what is it that I do and how exactly does blogging work. Being a fashion blogger is fun, and for me, pretty much a dream come true ever since I started doing it full-time. My day to day is hectic but always exciting, at least for me. For those of you who don’t know, I’m also a mom of two daughters – Hazel and Capri, so there’s quite a lot on my plate – still, I love every second of it.

Between all of the errand runs, the meetings, and on some days, back to back events, there’s one thing that I can truly rely on – Uber.  So, come along! Rather than trying to explain what it is that I do, let me take you with me through a day in my life.


6:00 am:

In order to be productive, I find that getting up early is so important. I love being a morning person. That’s really the most ideal time for me to get a lot of the things done with no interruptions.

Before starting the day, I always make sure I have some breakfast while I go over my emails to get started.

Mommy and Me Matching Outfit - In My Uber, On My Way // NotJessFashion.comMommy and Me Matching Polkadots - In My Uber, On My Way //

8:00 am:

Once it’s 8, that’s when I have to drop off my oldest, Hazel at school. On days when we aren’t able to walk by foot, we’ll usually call an Uber and ride together. Not having to drive myself means I can spend a little time chatting with her and have a few minutes to relax. It’s the one part of the morning where we’re not rushing and I have come to really enjoy it.

Getting into an Uber - In My Uber, On My Way //

9:00 am:

After dropping Hazel off, I head straight to work. The great thing about working in the blogging industry is that many meetings are semi-formal and they are usually in a cute coffee shop. On this particular day, I was at San Remos to meet a client and stayed to catch up on incoming emails between meetings.

At San Remo Cafe - In My Uber, On My Way // Working from a cafe - In My Uber, On My Way // Working from cafe - In My Uber, On My Way //

11:00 am:

I know for a lot of people, golden hour is ideal, but I usually try to just shoot throughout the day and find locations and work with the lighting to make it work. Sometimes I’ll even find a location to shoot that’s very close by. Like how I stumbled upon the Corner a few minutes after leaving the cafe. But New York is also full of surprises and I always find hidden walls and art all over that serendipitously go well with my outfit!

The Corner New York City - In My Uber, On My Way // NotJessFashion.comRuffle Skirt At The Corner - In My Uber, On My Way // NotJessFashion.comRuffle Skirt Streetstyle - In My Uber, On My Way // NotJessFashion.comNew York City Wall OOTD Shoot - In My Uber, On My Way //
1:00 pm:

By now I’m probably looking for food. For lunch, I usually just grab a quick bite alone on days when my schedule is very packed. But once in a while, I’ll meet up with a friend and we’d share an Uber, Split Fare and use the ride time to catch up and share a few laughs. On this particular summer day, we decided to head to the rooftop of the Pod 39 for some tacos and drinks.

Uber Sharing - In My Uber, On My Way // NotJessFashion.comThe Pod 39 Rooftop - In My Uber, On My Way // NotJessFashion.comLunch at Pod 39 Rooftop - In My Uber, On My Way //

4:00 pm:

Now that most of the work is out of the way, I always make some time for the girls. Working independently gives me more time to work at my pace and make time for family. I love to spend Spring and Summer afternoons with Hazel and Capri at the park. It’s nothing fancy but really makes my day feel complete.

Mom and daughter in park - In My Uber, On My Way // Mom and daughters in park - In My Uber, On My Way //

7:00 pm:

There are a lot of industry events that take place after normal work hours. I usually can’t make them all but when I do go out to events, it’s usually a great excuse to grab dinner with a friend after.

I’m a wine girl, so sometimes I’ll indulge and have more than one or two glasses. With the ease of Uber, I don’t have to worry about my safety getting home and or having to drive.

Sel Rrose Bar - In My Uber, On My Way // Dinner Drinks at Sel Rrose Bar - In My Uber, On My Way // Oysters at Sel Rrose - In My Uber, On My Way //

9:00 pm:

After a long day I usually get home, unwind, take a quick shower and hop into bed. I’ll go over my emails one more time, do a little bit of editing and prepping blog content all while catching up on my favorite shows.



*Thank you Uber for sponsoring this post.

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  • ahh this is so interesting to read i love learning about different bloggers schedules.

  • Briana Trevino

    Sounds like a great day! It takes a lot to be a blogger as I just said in my last post. I love your schedule!


    • It IS a lot! Not easy but worth it when you love what you do 🙂

  • Awesome photos, great post! <3

  • This was awesome! I absolutely love Day in the Life posts! And your photos are always so flawless, Jess!

    I hope you have a great Thursday,

  • Your days sound intense, being a blogger requires excellent organizational skills!

    • Yes organization is key! You have to make the most of every time you get or have!

  • I loved reading about your day! So glamorous and fabulous! All of your looks and shoot locations are amazing. Love that polka dot dress on you! AMAZING!

    xx, Elise

    • Thanks Elise. It’s not always as fabulous as it looks, but I try my best 🙂

  • looks like the perfect day!

    • Not always, but I make do with what I have!!

  • Rina Doria

    Ahh, A day in the life of a fashion blogger full time sounds like such a delight. I’m still in a place where I work almost full time during the day and do my blog on the evenings and weekends and lunch break lol. I love all the outfits you wore throughout your day too! Uber is definitely a must for me. I usually use their services when travelling like my last trip to Europe.

    Rina Samantha

    • Yes it is such a convenient way to travel, like you said when you are out of the city or country. Thanks Rina!

  • What a busy, productive and beautiful day! It looks like you’ve mastered the tricky art of balance as a working mom. That was always a challenge for me. I wish I can wake up at 6am but I drink too much wine at 11pm for that to happen! 😛

    xo Elizabeth |

    • Haha yes but that’s what I strive for!

  • I enjoyed reading this post so much, thanks for sharing!

  • What a fun post! I loved reading about what your day looks like. I usually start my day around 7am, but you’ve inspired me to start a little earlier, you can get so much done the earlier you start! I recently learned that you’re a mom of two in one of your other blog posts, I’d love if you’d incorporate more of motherhood in your content, especially since I’m a soon to be new mom! Thanks for sharing, girlie, and I hope you’re having a wonderful week so far!



    • Yes, waking up earlier makes you accomplish more things!

  • Natali

    You’re such a professional and a big inspiration! Thank you for this post and for sharing your working day with us, it was so much fun to read and look through it. 🙂

    • You’re welcome Natali!!

  • Tiffany Zimmy

    looks delicious!!
    Xx, Tiffany lea

  • Ray

    Yeah!! The fact that she replied to every single comment I’ve ever made here makes her my favorite fashion blogger. So humble and sweet. You really are one of a kind Jess!

    • Yes, I totally agree! 🙂
      Have yourself a fabulous day!

      • Have a fabulous day and weekend ahead to you ladies!!

    • Thanks Ray! It is a simple gesture that I can do in return for your lovely comments. 🙂

  • I really love seeing how bloggers’ days are, this was a great post knowing how you make everything work yet how incredible it is you do what you truly love! Very inspiring!
    Areli’s April // On Bloglovin

    • It’s hard work but like you said, it’s something I enjoy so it makes it worth the hard work and hard days!

  • Bernice Abuan

    Your children, and you are so fashionable! I love your sense of style xx I love using uber, and probably spend more on uber than petrol each week haha

    • Yes it’s so convenient!

  • Janina

    I really enjoyed reading this post! Its so inspiring. People always under-estimate what being a blogger is about. Not that Im doing it full time, but this post really gives me inspiration and determination 🙂
    XO Janina

    • I agree. It was important to write this so people appreciate how difficult it is to juggle blogging and family life.

  • That is so sweet of you! You are incredible too and always appreciate it when you take the time out of your busy day to visit and share your thoughts. Have a good one!!

  • Ophelia Tang

    That sounds so awesome. My blogging days usually are pretty hectic and I work better at night. Go figure. So I fall asleep at the 6am time you wake up at. Crazy I know! Quick question: so does your photographer follow you around all day? Since your shots are sporadic? Haha 🙂 Just curious.

    XOXO //
    SINCERELY OPHELIA | NYC Petite Fashion Blogger

    • Haha not really, we do have some scheduled shoots but I do take note of these spots for future reference!

  • Wow, what a jam packed day! Very awesome to read what goes on in a day of a full time blogger. I am one of those who loves the golden light but looking through your photos and seeing some light from all hours of the day is really refreshing.

    • Exactly! Its just making full use of natural lighting that is key!

  • Gosh you do so many cool things and go to so many amazing places, even locally! I love a day in the life and love that uber gets you around! Also, your kids are sooo dang cute!

    Denise | Fashion Love Letters

    • Thanks Denise! Its really important to have something that drives you (and I am not talking about Uber) 😉

  • Denise Lee

    You are stunning! I just found your blog and I’m obsessed. I would love it if you checked out mine!

    Denise |

    • Thanks Denise 🙂 Hope you could stop by more often!

  • This is a great post and sounds like a packed day, which is what I’d expect. 6am is so early, and I’m trying to get it down to 6:30 or 7am so I can start off early as well! Love these photos. Uber is a total lifesaver when you’re on the go all the time too.


    • Thanks Miki. I really try my best to start early to get more done!

  • wow! hats off to you girl! I must say you manage really pretty well! You look dashing in every outfit especially the olive dress ugh perfect!

    Courtney Bentley ||

    • Thanks Courtney! It’s not easy but time management is so important! It makes you accountable for how you use your time. 🙂

  • Kallie Flexman

    I loved this post, so fun seeing your “Day in the Life.” Uggh you’re so lucky you can get things done at 6:00….I wish I could get up then to get work done, my girls are such early risers that I have to be a 4:30/5:00 girl!

    • Wow Kallie! That is too early! But at least you can get more done by then too!

  • Violette

    It sounds like your having a very busy day! It’s so nice to learn more about you! Thanks for sharing!

    • Thanks Violette 🙂 Have a great weekend!

  • Mimi

    Doll! I loved this post!! Your days are so busy but so fun!

    Sending love

  • Chloe

    Thank you for sharing this, it was actually really interesting to read what you get up to in the day and it’s motivated me to work harder and harder 🙂 I absolutely love the photos, you look amazing in all of them and your little family is so cute. I might head over to a coffee shop to do blog stuff soon, instead of just sitting at home all the time.

    Have a great weekend 🙂

    Chloe @

    • Thanks Chloe. That was part of the motivation in doing this post – to inspire others to handle it when you think you can’t!

  • Mary – Lagos city chic

    Hey Jess!! I love your schedule, you do have a lot going on! I’m really contemplating becoming a full time blogger but I’m scared as I don’t want to have too much free time on my hands.
    Thanks for sharing, this post has motivated me.

    • It is tough but totally worth it if it’s something you enjoy and love!

  • Zorica
    • Thank you for stopping by Zorica!

  • Mes Voyages à Paris

    Love your schedule and outfits!! Thanks for sharing!!
    Mónica Sors

  • Loved reading this post ! And the pictures are fabulous, as always !
    Congrats for raising two daughters on top of the blog, I don’t know how you do it 🙂

    • Some days, I don’t know how I do it either 😉

  • You are so beautiful hun! X

    • Aww thanks! Happy weekend!

  • fashionistha

    I enjoyed reading this post Jessica. Very nice!!

  • Perfect day with the best outfit

    The pink pineapple

    New post:

  • Stunning post!! All the pictures are shot so well, not to mention your outfits look fabulous with each of the different backgrounds! Very well curated and fun to go through, and also inspiring to me as a new blogger <3 xoxo


    • Thanks! I am glad that I am able to inspire some way 🙂

  • I found your blog just recently and had no idea until now that you have 2 daughters! I do, too.. and pregnant with a boy this time. On another note, I need that pink skirt and cactus shirt asap!! You are so inspiring and I’m so excited to follow along with your blog!

    xo Kristen

    • Thanks Kristen! I am excited to have you here. I hope to see you again soon!!

  • Kritsida

    That sounds like an amazing life! I love the freedom blogging gives you and allows you to work remotely and spend time with your daughters! Your lifestyle is major goals!
    x. kritsida

    • Indeed. It is fun if you love what you’re doing but tough too!

  • Monique | SkeletonWeirdo

    Oh, I absolutely loved reading this! – I didn’t even know you had 2 daughters! How lovely! 🙂 You are such an inspiration and work so hard! 🙂

    • Thank you so much. Have a great day!

  • I loved the post, it’s really fun to see how is your day to day

    The Pink Pineapple

    New post:

  • I loved this post from you!

    Also can’t believe that you have two little beautiful girls too, so inspiring and motivating to see your work/life balance 🙂

    Heather x |

    • Thank you Heather! So glad I inspired somehow 🙂

  • What a fun post, you are so organized and stylish. I also love Uber for the extra time it allows, not having to drive! Your look fantastic and loved seeing you with the little ones! Fabulous, minute by minute!
    xx, Elle

    • I try to be organized – otherwise, I wouldn’t get anything done. Thanks Elle!

  • Louis Dupond
  • Fortune Dushey

    I’m a blogger, mom and stylist and Im constantly trying to find balance in my life! Thank you for sharing a day in the life of:)

    • You’re welcome! I am happy to share 🙂

  • Victoria Pekur

    thanks for sharing this post! it’s amazing)

    • Thank you! So happy you loved it!

  • Len Dela Peña Parent

    You are a WONDER WOMAN, Jess!!!! My life everyday is similar to yours. But boy, I just can’t imagine the life in NYC! I salute you :=) You are such an inspiration!!!
    Keep on rockin’!
    Much love, Len

    • Aww thank you so much! Your comments really make my day and inspire me to work even harder. 🙂

  • I’m a mom too and I’m always fascinated at how other moms make it all work. Thanks for the post! It’s always interesting.

    • Thanks Lisa. Being a mom is a tough job in itself and juggling other works can be extremely challenging but rewarding!

  • Need to say how much I love the photos on your blog! Really beautiful! 🙂

    Ellen x | thatsellen

    • Thanks Ellen. SO sweet of you to say!

  • Steph K

    What a fun post! I loved reading this & didn’t know you had two daughters! So inspiring!

    xo, Steph

    • Thanks Steph. Have a great week! xx

  • Daeyz

    Such a interesting post, and your photos are amazing!


  • The blogging world is so much fun but always a lot of work too! It’s not the typical 9-5 that’s for sure. You look lovely!

    Amy Ann
    Straight A Style

    • Thanks Amy. It’s tough indeed, bloggers don’t get much credit for the work that we do!

  • Such a great post and lovely to get a sneak peek at your schedule.

    Gemma x

    • Vin Tage Genie

      Yes, I enjoyed it as well.

  • This blog post is literally INSPIRATION for my blog. I love your photos and how you laid out your content. You are stunning and I look forward to seeing more of your work.

    Heba x
    The Heba

    • Vin Tage Genie

      Yes! I completely agree.

  • I’m all about getting up early too! It starts my day off right. And Uber is the way to go in NY!

    • Yes Laura! Getting up early is so important 🙂

  • Justine Ann

    Ive just started trying to wake up early in the morning, and its absolutely amazing. Btw would be great if you go over to my blog and check it out. much love <3

    • Isn’t it? Thanks for stopping by!

  • Vin Tage Genie

    Loved your article! Great, great read!

    • Thank you!!

      • Justine Ann

        Absolutely. So much more done and a more clearer vision of the day and work/ content. ❤️ Love Justine ❤️

  • Such a great post, Jessica! I loved learning a little more about your day and your daughters’ names are beautiful! You look gorgeous in all of the outfits you featured…I especially love that pink dress!

    Trendy & Tidy

    • Thanks Sarah. It’s always nice to share a bit about my life as a blogger to my readers 🙂

  • Emily

    I love getting a peak inside the lives of bloggers! Totally obsessed with that pink wrap skirt.

  • Oooh I love this post and all your photos – what camera / lens did you use in this – all your photos are just stunning and like something out of an editorial magazine shoot! 🙂

    Hope you’re well!!

    Layla xx

  • Lynn

    Your photos are amazing! Do you mind sharing what camera you use? Especially to take that running shot of you and your daughter! Looking for a camera to take pictures of me and my kids but they just won’t sit still and the pictures are always blurry! Thank you x

  • Ellese Launer

    Oh my gosh! I learned so much about who you are through this post. I really love all the details you shared about your day. I had no clue you were a mom to two precious little girls! Thank you for sharing! Xo, Ellese


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